Carlien Karsten

Marketing & Sales Strategist | Purpose-Driven Possibilitarian

Structured Marketing. Aligned Sales. Purposeful Growth.

Marketing That Drives Revenue. Strategy That Builds Strong Leaders

Growth is NOT about fixing yourself. It is about discovering what already works and building from there.

If you are leading a sales team, running a growing business, or carrying the weight of a company on your shoulders, you know this:
Scattered marketing drains money.
Unaligned sales efforts create frustration.
And leadership without clarity leads to burnout.


What you need is structure. Alignment. Focus.

You deserve marketing that generates revenue, not noise.
Sales strategy that creates consistency, not pressure.
Leadership that feels grounded, not reactive.


With over 25 years of experience in sales and B2B environments, and certification through the NeuroLeadership Institute, your growth is approached strategically and systematically, combining practical marketing execution with strengths-based coaching and brain-aligned performance principles.

This means:
• Clear positioning
• Focused marketing strategy
• Sales alignment that converts
• Teams that understand their strengths
• Leadership that operates from confidence, not chaos

Business growth is rarely just tactical.

Many founders and leaders carry private pressure, reinvention after setbacks, navigating change, rebuilding after loss, or simply wanting more meaning in their work.

Here, growth is approached with integrity, resilience, and purpose. Strategy matters. Performance matters. But so does who you are becoming in the process.

Whether you engage through structured marketing packages, integrated sales coaching, or mastermind sessions, the objective remains the same:

To help you build something profitable, sustainable, and aligned with what truly matters.

If you are ready for focused strategy, stronger execution, and growth rooted in purpose, this is where that journey begins.

Top 10 Strengths

Achiever, Strategic, Analytical, Relator, Discipline, Focus, Deliberative, Developer, Responsibility, Maximizer.

Favourite Quote

“To be yourself in a world that is constantly trying to make you something else is the greatest accomplishment.”
Strengths Coach

About

Strategy Built on Experience. Growth Grounded in Purpose.

Behind every structured strategy is lived experience.

More than 25 years in sales, customer service, and B2B environments have shaped a deep understanding of what drives revenue, and what quietly erodes it. High-performance teams, pressured targets, client expectations, and the realities of competitive markets are not theories here. They are familiar terrain.

Professional training through the NeuroLeadership Institute and advanced strengths-based coaching frameworks add another dimension: understanding how people think, decide, perform, and lead under pressure.

Because strategy alone is not enough, and motivation alone is not sustainable.

The intersection of structured marketing, aligned sales systems, and strengths-based development is where consistent growth happens.

But expertise is only part of the story.

Resilience was not learned in a classroom. Navigating divorce, raising a teenager as a single mother, and enduring the unimaginable loss of a child shaped a deeper conviction: growth is possible even after profound hardship. Pain does not disqualify purpose, it often clarifies it.

That belief informs every engagement.

Clients experience:
• Direct, honest strategy
• Practical implementation
• Calm leadership guidance
• Accountability without pressure
• Growth aligned with values

This is not about hype-driven marketing. It is about building something sustainable. Profitable. Meaningful.

For sales teams seeking alignment, founders wanting clarity, or businesses ready to move from reactive to structured, the commitment remains consistent:

Build with integrity.
Lead with strength.
Grow with purpose.
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carlien @ carlienkarsten.com