Carlien Karsten

Marketing & Sales Strategist | Purpose-Driven Possibilitarian

Structured Marketing. Aligned Sales. 
Purposeful Growth.

Growth requires more than random posts and occasional campaigns.
Each package below is designed to bring structure to your marketing, alignment to your sales efforts, 
and clarity to your next level of growth.
Choose the level that matches your current season and build from there.

MARKETING PACKAGES – “From Tee to Green”

THE COMPLETE MARKETING LADDER
“From Local Visibility to Strategic Growth Partner”

BACK NINE – MICRO VISIBILITY TIERS

CHIP SHOT PACKAGE – R500 pm - Local Presence Starter

Best for: One-man trades, start-ups, micro businesses testing visibility.
Includes:
• 4 WhatsApp Status adverts per month (1 per week)
• 1 simple branded advert design template
• Basic logo + contact formatting (if needed)
• Email-only communication
• 7-day turnaround

FAIRWAY PACKAGE – R750 pm - Weekly Local Visibility

Best for: Small service businesses that rely on referrals and local exposure.
Includes:
• 4 WhatsApp Status adverts per month
• 2 Facebook posts per month
• 1 promotional advert design monthly
• Basic monthly planning prompt (via email)
• 1 revision per design

FRONT NINE – STRUCTURED PRESENCE

PUTTER – R2,500 pm - Local Leads Package

Best for: For plumbers, handymen, electricians, solo trades.

Focus: Stay visible locally. Get more calls.

• 4 WhatsApp Status adverts per month (weekly)
• 2 Facebook posts per month
• Review request template
• Branded cover/profile setup (month 1)
• Email/WhatsApp briefing

SHORT-IRON – R5,000 pm - Momentum Package

Best for: Solo professionals & small teams.

Focus: Weekly visibility across platforms.

• 2 LinkedIn posts per month
• 2 Facebook or Instagram posts
• 2 WhatsApp Status adverts
• Template starter pack (month 1)
• 30-min meeting every 2 months
• Email/WhatsApp briefing every other month

MID-IRON – R7,500 pm - Structured Marketing Package

Best for: Professionals & Small teams.

Focus: Consistency + light campaigns.

• 4 LinkedIn posts per month (1 per week)
• 4 Facebook/Instagram posts
• 4 WhatsApp Status adverts
• 1 Digital advert OR Editorial every second month
• 1 Email campaign every second month
• 30-min monthly meeting (online / in person)
• Monthly performance snapshot

HYBRID – R10,000 pm - Strategic Visibility Package

Best for: Professionals & Small teams.

Focus: Authority + monthly campaign layer.

• 6 LinkedIn posts per month
• 6 Facebook/Instagram posts
• 4–6 WhatsApp Status adverts
• 1 Digital advert OR Editorial per month
• 1 Email campaign OR Newsletter per month
• 45-min strategy meeting monthly
• Monthly analytics review

FULL 18 – PREMIUM TIERS

PAR PACKAGE – R12,500 pm - Authority & Campaign Package

Focus: Industry credibility.

• 8 LinkedIn posts per month (2 posts per week)
• 8 Facebook/Instagram posts
• 6 WhatsApp Status adverts
• 1 Digital advert per month
• 1 Editorial every second month
• 1 Newsletter per month
• 45-min strategy meeting
• Quarterly campaign planning
• Quarterly strategic review

BIRDIE PACKAGE – R15,000 pm - Strategic Growth Partner

Focus: Campaign-led marketing + positioning.

• 12 LinkedIn posts per month
• 12 Facebook/Instagram posts
• 8 WhatsApp Status adverts
• 1 Digital advert per month
• 1 Editorial per month
• 1 Newsletter per month
• 1 Campaign email per month
• 45-min strategy meeting
• Quarterly roadmap
• Email Signature Design and Update (every 6 months/ twice per year) up to 10       units

EAGLE PACKAGE – R17,500 pm - Advanced Brand Growth

Everything in R15k PLUS:
• 1 Long-form LinkedIn article monthly
• Campaign theme development monthly
• Quarterly mini campaign kit (5 themed posts)
• Email Signature Design and Update (every 4 months) up to 10 units
• Priority turnaround
• Brand alignment review quarterly

TOUR PRO – R20,000 pm - Outsourced Marketing Department

Everything in R17.5k PLUS:
• 3–4 LinkedIn posts per week
• Both advert AND editorial monthly
• Newsletter + Campaign email monthly
• 45-min strategy meeting
• Quarterly brand positioning review
• One quarterly campaign launch kit
• Email Signature Design and Update (every 4 months) up to 10 units
• Priority turnaround

'You have a marketing department without hiring one.'

Testimonial

“Carlien has consistently demonstrated attention to detail and reliability in every aspect of her involvement in past projects. In environments demanding accuracy and dependability, she excels."
Managing Director